Kyle Cooper

Kyle Cooper is a designer of title sequences for movies, he studied graphic design at Yale University. Cooper worked as a creative director at advertising agencies in New York and LA, where he created the title sequence for the 1995 crime thriller film, ‘Se7en’, which was extremely successful. Copper said that when he created the title sequence for  Se7en, he was aiming to create something different than what was being shown in music videos and commercials at the time, he wanted to raise the bar and make something more creative.  Cooper co-founded Imaginary Forces in 1996, a creative agency, however he left Imaginary Forces as he wanted to focus less on the business side and more on the creative work.  In 2003 he then founded the creative agency Prologue,  and worked on the field of film title design.


This is the opening sequence of se7en, a crime thriller where Kyle Cooper designed the opening sequence. This sequence is purposely designed to be quite mysterious however it doesn't want to give away to much, so each mini clip is designed to hint something about the film, such as the cutting out of words and scribbling on the paper. The writing font that is chosen very carefully in order to introduce the fact that the man writes information down and the non-digetic sound of the crackling and scratching is introduced to make the clip seem mysterious and show us that he is not doing something he should be. The editing in the sequence has also been done so that everything is very quick and fast paced, which gives the thriller a sense of suspense as nothing is shown fully so nothing can be deciphered from it. The non-digetic background music is eerie and also contains exaggerated scratching noises. The music foreshadows the fact that this film is going to be quite strange and mysterious.